Magento B2B eCommerce Development

Your trade customers expect the same buying experience they get from the best B2B platforms - self-service accounts, negotiated pricing, one-click reordering, and real-time stock visibility. We build Magento B2B stores that make it effortless for business buyers to place orders, track shipments, and manage their accounts without picking up the phone.

  • B2B Specialists
  • Custom Pricing
  • ERP Experts
  • 15+ Years

B2B Commerce Capabilities

  • Company Accounts

    Give each customer a company account with buyers, approvers, and administrators. Set spending limits, approval thresholds, and role-based permissions that mirror how your trade customers actually purchase - from the warehouse manager placing orders to the finance director approving them.

  • Custom Pricing

    Every trade customer is different. We implement customer-specific pricing, volume-based tier discounts, negotiated contract rates, and promotional pricing that updates automatically from your ERP - so your sales team spends less time on manual price lists.

  • Quote Management

    Full request-for-quote workflows where buyers submit requirements, your sales team negotiates terms, and approved quotes convert directly into orders. The entire negotiation is tracked and auditable.

  • Shared Catalogues

    Show different customers different products at different prices. Wholesale buyers see trade pricing, retail customers see RRP, and VIP accounts get preferential rates - all from a single Magento catalogue.

  • Quick Order

    B2B buyers know exactly what they want. CSV upload, direct SKU entry, saved requisition lists, and one-click reordering from previous purchases let your trade customers place large orders in seconds rather than minutes.

  • ERP Integration

    Real-time synchronisation of pricing, stock levels, order status, and customer data between Magento and your ERP. No manual data entry, no discrepancies, no delays. Learn more about our ERP integrations.

Adobe Commerce B2B vs Custom Development

Adobe Commerce B2B Module

  • Built-in company accounts
  • Standard quote workflows
  • Shared catalogues
  • Requisition lists
  • Best for standard B2B needs

Ideal when your B2B requirements align with Adobe's built-in features.

Custom B2B Development

  • Bespoke pricing logic
  • Custom approval workflows
  • Tailored ERP integration
  • Unique ordering processes
  • Complete flexibility

Ideal when you need functionality beyond what's available out-of-the-box.

Our recommendation? Start with Adobe Commerce B2B wherever possible - it's well-built, well-supported, and covers the majority of B2B requirements out of the box. We only recommend custom development when your business processes genuinely can't be mapped to the standard features.

B2B vs B2C: Architectural Considerations

B2B commerce has fundamentally different requirements from B2C. We build Magento stores that account for these differences from the ground up.

  • Checkout Flow

    B2B checkouts need purchase order support, approval workflows, payment on account, and the ability to split shipments. Standard B2C checkout is too simple for trade buyers.

  • Pricing Complexity

    B2B pricing involves customer-specific rates, volume discounts, contract pricing, and negotiated quotes. Every buyer may see a different price for the same product.

  • Account Management

    Trade customers need company hierarchies, multiple buyers per account, spending limits, and role-based permissions — none of which exist in standard B2C Magento.

  • Integration Depth

    B2B stores require deeper ERP integration for real-time pricing, credit limits, and order status. B2C integrations are typically simpler and less time-sensitive.

B2B Use Cases We Specialise In

  • Wholesale Distribution

    Managing large catalogues, bulk pricing, and trade accounts with automated reordering. For wholesalers with complex ERP requirements, we combine Magento's B2B features with deep ERP integration for end-to-end automation.

  • Manufacturer Direct

    Selling direct to retailers with custom pricing tiers, minimum order quantities, and branded portals.

  • Hybrid B2B/B2C

    A single Magento platform serving both trade and retail customers with different pricing, catalogues, and checkout flows. Trade customers log in to see their negotiated rates and quick-order tools, while retail customers see standard pricing and a consumer checkout experience.

  • Multi-Brand Operations

    Managing multiple brands or divisions from a single Magento instance with separate storefronts.

Seamless ERP Integration for B2B

Connect your B2B store to your business systems for real-time data flow. We build robust integrations that keep pricing, stock, orders, and customer data in sync across your entire operation.

  • Real-time pricing sync from ERP
  • Stock level synchronisation
  • Automated order processing
  • Customer credit limit management

What Our Clients Say

  • "As a team of professional developers, Interjar consistently deliver exceptional results, helping to seamlessly transform my vision into a fully-functional, user-friendly online platform. Interjar are a pleasure to work with. Their professionalism and friendly demeanour have made the collaboration process both enjoyable and efficient."

    Chris Horridge
    www.expertelectrical.co.uk

Ready to Build Your B2B Store?

Whether you're launching a new B2B channel or enhancing an existing store, we'll help you define the requirements and build a solution that works for your business buyers.